“…there’s a simple rule: You say it again, and you say it again, and you say it again…and about the time that you’re absolutely sick of saying it is about the time that your target audience has heard it for the first time.”[i] — Frank Luntz, Republican pollster A comprehensive study analyzes the frequency […]
Entries Tagged as 'Environment'
June 16th, 2012 · No Comments
July 23rd, 2010 · No Comments
June 19th, 2008 · 1 Comment
Iowa journalists deserve a lot of credit and time to catch their breath. They have been covering, almost nonstop, the tragic weather we’ve been having since the monster F5 tornado swept through Parkersburg, New Hartford, and Dunkerton on May 25. Then came the floods. This has been a bad several weeks for sleep if you […]
April 25th, 2008 · No Comments
It happened again. The Waterloo-Cedar Falls Courier had a special “green” tabloid section in their Sunday, April 20 newspaper, with big full-page ad by LS Power. After doing the same thing last year, it appears that Courier is operating in an irony-free zone where “green” and “coal-fired power plant” can mean the same thing.